Chicago Web Design
Chicago Web Design specializes in creating effective websites for clients in the Chicago metro area. Good web design is essential for an effective site that attracts visitors and generates conversions.
A conversion refers to a desired action taken by a visitor or user, and conversions can include online sales, subscriptions, click-throughs, content shares and other actions.
Many online business sites must also target specific geographical market areas. We specialize in Chicago website design that focuses on attracting web traffic from the local area.
Website Design and Conversions
Chicago Web Design has experience and expertise in developing websites that bring tangible results, i.e., conversions. A properly designed web page will immediately “hook” visitors on your site.
Poorly designed pages and sites are difficult to read and to navigate. In many cases, they have too much clutter that makes it difficult for the user to find what they are looking for. Many pages are simply too large or have too much multimedia content that ends up slowing down the page-loading process.
Studies have shown that web surfers are not willing to wait for slow-loading pages. Instead, they will take their business to other websites.
Search Engines Penalize Poor HTML Code
HTML is the markup language used to create web pages and proper use of this language is important for high search engine rankings. Google, Yahoo and Bing penalize pages with improper code because of the uncertainty of how the page will look to the user.
Major search engines want to deliver quality results and they do this partly by checking for valid HTML codes on all search engine result page (SERP) listings. Chicago Web Design teams create pages that meet up-to-date industry standards for HTML, so that our clients can receive the highest search rankings possible.
Importance of Cross Browser Compatibility
Another problem commonly found on poorly designed websites is that pages do not appear consistently over all popular web browsers. Each of the major browsers including Internet Explorer, Safari, Chrome and Firefox handles HTML code in a slightly different manner.
If a web design team is unaware of these slight differences, the pages can appear very different from browser to browser. In some cases, visitors may not even see important elements of a page if they do not meet certain browser specifications. Often a page that looks great on Internet Explorer will look very unappealing on Safari, Chrome or Firefox, if the HTML code does not take into account browser compatibility.
At Chicago Web Design, our specialists keep up with the latest developments in browser compatibility to ensure that your pages appear consistently over all web browsers.
Location, Location, Location
If your web business focuses on local customers, then your site must have a specific Chicago website design scheme. The content and tags should make it clear to major search engines that you have a local business site.
Our company specializes in Chicago website design and we know what major search engines like Google, Yahoo and Bing look for in delivering local business search results. With proper location-based web design, you can attract a higher percentage of visitors from within your target market area and increase ROI in the process.
Full service web design
Here are some examples of the services offered by Chicago Web Design:
- Modern, Standards Based Web Design: With proper HTML code that meets latest web standards.
- Cross Browser Compatible: For IE 6, 7 & 8, Safari, Chrome and Firefox.
- Responsive Web Design: For quick loading and proper display on all computers and devices.
- CMS Website Design – For sites with content management systems.
- WordPress Theme Design: For sites using the popular WordPress blogging platform.
- Drupal Theme Design: For websites that utilize the Drupal content management system.
- Joomla Theme Design: For websites that utilize the Joomla content management system.
- E-Commerce Theme Design: Design your site for online shopping transactions.
- Magento Theme Design: For sites that use this popular e-commerce platform.
- osCommerce Theme Design: For sites using this open source e-commerce platform.
- OpenCart Theme Design: For sites using this open source e-commerce platform.
Call us today to see how we can help you in creating a successful website. We specialize in Chicago website design and focus on providing local results.